Matka Travel Fair 2026 and Matka Workshop Day 2026 are organized by the Finnish Fair Corporation.
Toolbox Travel produces hosted pre and post tours on behalf of Matka. Tour programmes will be added to this page as soon as itineraries have been confirmed.
To be able to apply to a hosted pre or post tour, you have to be a registered and validated Buyer. Please note, that only these tours are hosted. Otherwise, travel costs and stay in Helsinki are on your own expense. Special rates for buyers from exhibiting hotels are visible on your personal home page after your profile has been validated. For any questions concerning the tours, or to apply for a tour, please contact: Mr. Kari Halonen. Please note, that changes are possible in tour programmes.
For any other questions on Matka Workshop Day or Matka Travel Fair participation or practicalities, please contact: Mr. Mikko Kankaala
If you arrive from outside the Schengen area, please note that it can take up to 8 weeks to get a visa. We recommend to register early enough, and reserve 8 weeks for visa process to avoid cancellations because of not getting a visa on time.
Pre Tour 11.-13.1.2026
Tahko is one of Finland’s best-known and most popular tourist centres,
with plenty to do all year round. Snowsports, adventures, a fun
atmosphere, and high-quality accommodation and services – winter in
Tahko has it all. Tahko provides an unforgettable combination of
adventure, sports and leisure activities, with something fun for everyone
all year round. Thanks to its central location, Tahko is easily accessible
from anywhere in Finland.
For more information click here.
Pre Tour 10.1. – 13.1.2026
Experience the authentic winter of Northern Finland in a fresh way –
beyond the most crowded Arctic destinations. This pre-tour offers travel
professionals the opportunity to discover a more relaxed and authentic
side of the North, where snowy landscapes, cultural depth and personal
connections define the journey.
Begin your trip in Oulu, the European Capital of Culture 2026. This dynamic city by the frozen
sea combines Arctic light, creativity, and local lifestyle into an inspiring winter experience. Explore
the vibrant yet compact city, enjoy Arctic outdoor activities and taste regional flavors through the
Arctic Food Lab concept.
Continue to Kemi, located on the Bothnian Bay coast, where the sea freezes into a spectacular
Arctic playground. The highlight here is a once-in-a-lifetime icebreaker cruise – a powerful and
immersive experience on frozen waters. Kemi brings a taste of Lapland-style adventures in a
distinctive setting shaped by sea ice, coastal culture and wintry silence.
On your return journey, stop in Haukipudas and Ii, known internationally as a pioneer in climate
action. These coastal destinations offer serene Arctic moments in unique countryside and seaside
environments, where the frozen river and sea and crisp air create unforgettable atmospheres.
Accommodation is in a countryside hotel by the river, offering rural charm, peacefulness and
excellent conditions for aurora watching.
This tour is ideal for travel professionals seeking new, authentic Nordic experiences for winter
2026–2027 – and a gateway to the Arctic, with local insight.
For more information click here.
Pre Tour 13.1.2026
Helsinki is sure to leave a lasting impression on its guests. This charming city
boasts an array of attractions such as historical sites and grand structures
minted with the city's other half, the ocean itself. Being the country's capital, it
is the most populated of Finland’s cities and offers modern corporate
attractions for the country’s cultural, educational, religious and political
networks. Helsinki has faced in recent years transformation where old
buildings and places have changed it’s functions to attract locals and visitors.
Nowadays these are new MUST places to visit when exploring Helsinki.
For more information click here.
Pre Tour 11.1 – 13.1.2026
Pre tour organized by Tallink Silja and Visit Stockholm
The former company Silja Oy—today Tallink Silja Oy — is, since 2006, a subsidiary of AS
Tallink Grupp, handling marketing and sales for Tallink and Silja Line brands in Finland as well
as managing Tallink Silja's ship employees. Another subsidiary, Tallink Silja AB, handles
marketing and sales in Sweden.
Enjoy a cruise between the to capitals Stockholm and Helsinki. On board you will enjoy
delicious food, entertainment and a beautiful view of the archipelago. Spend two nights on
board and one day ashore, before returning back.
Modernity meets tranquility. Trend-setting restaurants and vibrant nightclubs
next to idyllic archipelago. Welcome to a city where it is easy to breathe – and
to feel your pulse.
For more information click here.
Pre Tour 10.1 – 13.1.2026
Welcome to Snowy Adventures in Kuhmo! Prepare for an unforgettable
journey through the Arctic Lakeland! Your tour is packed with unique
experiences that showcase the beauty, culture, and traditions of Kuhmo.
You’ll start your adventure with a warm welcome from your local host, Hannu, and travel to the
serene wilderness of Kuhmo. Over the next few days, enjoy guided history and culture tours,
traditional Finnish dining, and breathtaking outdoor adventures. Highlights include a smoke sauna
and ice hole experience, ice fishing, snowshoeing to wildlife tracks, and even a chance to hunt for
the Northern Lights.
Immerse yourself in the region’s rich heritage with visits to cultural landmarks, live music
performances, and encounters with Santa and his reindeer. Adventure, relaxation, and Arctic
magic await!
Enjoy a wide range of activities, including guided tours and husky, reindeer, and snowmobile
safaris during winter. In summer, Kuhmo offers opportunities for bear watching, canoeing, hiking,
and cycling. Accommodation options include hotels, bear-watching hides, and charming holiday
villages.
Kuhmo, a UNESCO City of Literature, is home to vast forests, rich culture, and the Finnish
national epic, Kalevala. It is renowned for the Kuhmo Chamber Music Festival held every July. The
serene wilderness and expansive boreal forests inspire artists and wood craftspeople alike.
Restaurants serve traditional delicacies featuring berries, mushrooms, game, and fish, offering a
taste of the region's heritage.
For more information click here.
Post Tour 15.1-18.1.2026
Discover Paljakka, a hidden gem in Northern Finland
known for its breathtaking fell landscapes, ancient
forests, and status as the snowiest place in Finland.
Nestled beside a pristine nature park, Paljakka offers
unforgettable year-round experiences.
Enjoy thrilling husky rides, peaceful snowshoeing
tours through the old-growth forest, and unwind in
our Sauna World, featuring three unique saunas,
relaxing hot tubs, and refreshing ice swimming.
Just a short drive away lies Hepoköngäs Waterfall,
Finland’s Outdoor Destination of the Year 2022, one
of the country’s highest and most spectacular natural
waterfalls — a must-see for every nature lover.
YOU ARE WARMLY WELCOME TO PALJAKKA-
PUOLANKA!
@paljakkafinland #matkailukeskuspaljakka
For more information click here.
Post Tour 15.1 – 18.1.2026
Step into the serene beauty of Northern Finland in the heart of winter.
This post tour introduces you to Oulu – the European Capital of Culture
2026 – and the charming rural town of Liminka.
This post tour invites you into Oulu as it begins its year as European Capital of Culture 2026.
You’ll feel the energy of the opening weekend as the city comes alive with art, light and northern
creativity.
As part of the experience, you’ll walk on the frozen sea and enjoy the unique atmosphere of Oulu’s
coastal winter. You will also get a taste of the Arctic Food Lab, a culinary initiative showcasing the
region’s ingredients, traditions and modern Nordic flavours.
After the cultural buzz of the city, the journey continues south to Liminka, known for its wide
horizons and calm winter landscapes — a true contrast to urban Oulu.
Your accommodation sits right at the edge of the frozen bay, offering direct access to peaceful
nature and the quiet of the polar night.
The programme includes gentle winter activities, time outdoors and moments to slow down —
and, weather permitting, a chance to admire the northern lights over the open sky.
For more information click here.
Post Tour 15.1 – 18.1.2026
TornioHaparanda represents a unique twin city spanning two
countries and two time zones, with an Arctic Archipelago, the
Torne River Valley’s rich culture, pristine nature, and the
amazing northern lights. Here, you can enjoy an authentic
Lapland experience year-round, as TornioHaparanda is
perfectly located in the heart of both Swedish and Finnish
Lapland by the sea. In TornioHaparanda, you can experience
cross-border city life and adventures, snowshoing,
snowmobiles, saunas etc, easily combined with nearby bucket-
list attractions like Santa Claus Village and icebreaker cruises.
Kemi offers things to do and experience all year round. The sea
with a charming archipelago freezes in the winter time and
offers white night magic in the summer time. In Kemi you have
a direct access to the sea in every season, possibilities of
various activities with a special twist like during the winter time
you can participate on the world-famous Icebreaker cruises.
Other unique facilities in Kemi are the Seaside Glass Villas and
the newest attraction all-year-round SnowExperience365.
For more information click here.
Post Tour 15.1-18.1.2026
Discover the Wild Heart of Arctic Lakeland: Suomussalmi & Hossa
Suomussalmi lies in Northern Finland, within the pristine Arctic Lakeland region, conveniently
located between Kajaani and Kuusamo airports. The area offers two distinctive destinations:
• Suomussalmi, known for its cozy hotels, welcoming reindeer farm, and tranquil atmosphere,
• Hossa National Park, a true wilderness haven with endless opportunities for outdoor
adventure — far from mass tourism.
In midwinter, Suomussalmi and Hossa are at their most magical. The landscape is blanketed in
deep snow, the air is crisp and clear, and the calm silence of nature creates a truly Arctic
atmosphere.
During this program, you’ll meet friendly reindeer at Korpiporo Reindeer Farm, enjoy a memorable
dinner at Niittykahvila Café next to The Silent People art installation, and stay at Spa Hotel Kiannon
Kuohut before heading to Hossa.
In Hossa National Park, you’ll explore the peaceful wilderness through snowshoeing, cycling, and
relaxing coffee breaks by the campfire. Evenings invite you to unwind in a Finnish sauna and gaze
at the northern lights under the sky. Accommodation is arranged in the charming Lakeside Chalet,
surrounded by snowy forests and frozen lakes.
Join us to experience the best of Finnish nature travel — authentic, peaceful, and unforgettable.
This tour is warmly recommended for all tour operators.
For more information click here.
Post Tour 16.1.2026
Helsinki is sure to leave a lasting impression on its guests. This charming city
boasts an array of attractions such as historical sites and grand structures
minted with the city's other half, the ocean itself. Being the country's capital, it
is the most populated of Finland’s cities and offers modern corporate
attractions for the country’s cultural, educational, religious and political
networks. Helsinki has faced in recent years transformation where old
buildings and places have changed it’s functions to attract locals and visitors.
Nowadays these are new MUST places to visit when exploring Helsinki.
More information click here.
Post Tour 16.1.2026
Welcome to Medieval Tallinn!
The heart of Tallinn is its Medieval Old Town, a fairytale neighborhood of gabled
houses, Gothic spires and cobblestone streets that dates in the 13th-16th centuries,
the days when this was a thriving, Hanseatic trade centre. Tallinn´s Old Town is on
the UNESCO´s list of World Heritage Site as an exceptionally complete and well
preserved example of a Medieval northern European trading city.
Tallinn is a fantastic place to experience in each season. In summer the city positively
bursts with life, both the crisp, colorful autumn and the warm, fresh spring offer their
own natural charms. Seasons and Estonian pure nature also influence the fine food
and flavours that can be enjoyed in several fine restaurants in Tallinn.
The tour is organized by Tallink Silja and Visit Tallinn.
For more information click here.